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HomeSeller 294262
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Seller 294262 - Leeds, West Yorkshire, UK

Rating:
Unrated (New)
Hourly Rate:£20.00
Available From:Now
Overview:I have a breadth of experience encompassing operational, resource and people management, coupled with proven performance in PR, events, marketing, promotion and brands.
: Hourly rate shown includes a discount of 10% for registered charities.

[ Top | CV | Skills ]

CV

KEY ACHIEVEMENTS
Complete formation and management of city centre restaurant/bar turning over more than £300,000 PA and employing over a dozen staff, encompassing:
• Completing business plan, securing finance, negotiating premises lease, acquiring planning consent, acquiring personal license and premises license, overseeing set-up and budget, identifying and recruiting staff, overseeing menu development and launch.
• Managing day-to-day operations including books, VAT returns, weekly P&L, payroll, PAYE contributions, suppliers, staff management, rotas, marketing and standards of service.
National media coverage and industry specific coverage achieved for various clients consistently, for example:
• SFL ‘Measurable Leadership’ campaign: CIPR PRide Gold Award for best Business-to-Business campaign. Coverage achieved in titles including Director, Retail Week, Personnel Today and Fire Magazine, and on Radio Five Live.
• Eversheds ongoing retainer based work, coverage in such titles as The Financial Times, Legal Week, Personnel Today, IT Week and many more.
Targeted coverage, activity, brand and awareness building achieved in key regions for all clients, including:
• Holland’s Pies on-going brand building in the North West: regular, positive ‘on-message’ coverage in all the key media including the Manchester Evening News, Lancashire Evening Telegraph, Lancashire Evening Post, Oldham Chronicle, and on Century FM, Key 103 and BBC GMR.
• Numerous Jet2.com regional launches, including new destinations and major airport bases.
Event Management including:
• Successful city centre bar/restaurant launch; all four and five star reviews achieved
• Corporate events hosting for clients including Halifax Bank of Scotland and Addleshaw Goddard, comprising entertainments, catering and drinks. Extensive positive feedback received.
• Konami Playstation football tournament, involving 180 participants over two days, including advertising, sponsorship maximization, staff and spectator coordination.
Development of internal corporate communications and of communication channels with stakeholders for a variety of clients, in particular:
• ProZone’s regular e-bulletin news service ‘In The Zone’, combined with ‘The Analyst’, an in-depth monthly industry communication, and the monthly hardcopy newsletter. Circulation amongst Europe’s leading football club chairmen, managers and coaches.

Employment History

(2003 & ongoing)

Freelance Writer


(2003 & ongoing)

reporter


(2002 & ongoing)

Sports Journalist

online & on air


(2001 & ongoing)

Reporter


(Oct 2006 to Aug 2008)

Owner/Manager

Established and managed bar/restaurant turning over more than £300K per year, including detailed operations, accounts, promotion and marketing.


(Mar 2008 to Jun 2008)

Freelance writer

Brought in specifically to develop stakeholder communications tools for ProZone, and to provide original exclusive content circulated to football club chairmen, managers and coaches.


(Mar 2008 to Mar 2008)

Freelance PR Consultant

Working for award-winning Yorkshire-based agencies including Finn Communications and Lucre Communications. Encompassing campaign and special project research and planning, press office management, copywriting, junior colleague development, event planning and delivery and media relations.
Clients included: Jet2.com, ProZone, Leger Holidays, Genesis Communications, Nouvelle


(Oct 2005 to Mar 2006)

Account Manager

New business pitches and existing account management including budgeting and strategic planning, day-to-day press office and retainer activity, crisis management, fostering and maintaining strong relationships with key national, regional and media contacts, campaign development.
Clients included: Holland’s Pies, Cannons Health and Fitness, SFL Leadership, Nouvelle


(Jun 2004 to Jul 2005)

Senior Account Executive

Poulter Partners Public Relations

New business pitches and presentation, day-to-day account activity, client management, press office management, internal communications, relationship building, extensive coverage evaluation, assisting junior colleagues in development, administration.
Clients included: Eversheds, Jet2.com, Leger Holidays


(May 2003 to Jun 2004)

Assistant Manager

The Box Headingley

Part of the management team for one of the busiest bars in Leeds, turning over between £30,000 and £70,000 per week. Responsibilities included large volume cash handling and banking, staff training, promotions and incentives and more.

Education

( 2000 to 2003)

University of Leeds

BA (Hons) Media with Management: 2:1

This included modules in journalism, public relations, media theory, media production and marketing, as well as business strategy, accounting and organisations in context. Through the course I developed a deep understanding of not just media, journalism and PR, but of the commercial and operational concerns which influence and underpin the decision making processes of every company.


( 1991 to 1998)

A’ Levels: Maths (B), Physics (B), Design (B)
GCSEs: 1A*, 8As
St. Joseph’s College, Ipswich


KEY SKILLS

Leadership, combined with team and resource management
Concise and confident managerial ability, fostering support, confidence and commitment to shared aims and achievement.
Detailed first-hand understanding of company structure, operations, finance and control
Full business management including basic bookkeeping and accounts, P&L, margins, payroll, stock control, staff management, training and more.
Client and account management
Extensive successful face-to-face and distance contact with a variety of clients across both B2B and B2C sectors, actively managing the implementation of retainer-based and project tasks to meet their needs. Solid, clear understanding of the practicalities of account management and profitability.
Event organisation and management
Conception, planning and delivery of bespoke events for a range of clients and on various scales, catering for both members of the public and corporate guests. Ranging from creative ideas to budgets, sponsorship, promotion, scheduling and execution.
Professional writing
Press release, presentation, feature and report writing to a highly competent and versatile standard, including a firm grasp of objectives, tone, style, clarity and message delivery.
Influencer relationship building
Fostering and maintenance of relationships with key contacts across a variety of media, including journalists and other influencers at a national, regional and specialised trade level, through an ability to clearly identify and meet their needs.
Creative vision and practical execution
Creating high impact concepts, programmes and opportunities to improve market penetration and to achieve professional goals. The ambition and the ability to get things done, thriving in an atmosphere of challenge, creativity and variety with a flexible working style.
Focus, attention to detail and adherence to strategy
The ability to systematically and efficiently complete tasks through hard work and with utmost diligence. Detail oriented, analytical and organized, making well thought-out decisions.

[ Top | CV | Skills ]

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