Freelance Marketing Communications Director Belgium
A dynamic brand, marketing and communications specialist with nine years' experience in delivering integrated solutions for businesses.
| Rating: | Unrated (New) |
| Hourly Rate: | £35.00 |
| Available From: | Now | Seller ID: | 256137 |
CV
A dynamic brand, marketing and communications specialist, with nine years of experience in delivering strategic thinking, creativity and integrated campaigns across a number of sectors. Taking a holistic approach I can combine market understanding, research insight and experience to develop sustainable long-term plans ensuring a clear fit with the overall business objectives, financial performance and sales strategy. Being adaptable and risk-aware, I can easily adjust my planning and management based on real-world outcomes.
Whether on a content or visual level, my contribution to creative strategy and execution is significant. With a good design eye and in-depth working knowledge of print and web production techniques I am able to lead creative teams and drive output that is impactful, commercially focussed and meets objectives. My practical skills also include art direction and managing post-production.
As an accomplished writer and communicator I have highly developed PR and media relations skills, with the ability to distill complex or technical information in to clearly structured releases, features and by-lines. By forging lasting relationships with key media I can create a steady stream of positive exposure.
Having worked across the full marketing mix, my experience also extends to advertising, media planning and buying, customer relationship management, event production, supplier selection and management and of course complex project management.
Employment History
(Jan 2007 to Jan 2008)
Marketing Communications Director
Brussels, BelgiumStrategic consulting for international clients on a pan-European basis, developing integrated plans for brand development and to support specific sales and product launch initiatives.
Key elements: strategy and planning / copywriting and editing / branding / e-marketing / print / people management / PR / event production
(May 2005 to Dec 2006)
Head of Marketing Communications
Kent, UKRecruited to completely revitalise the brand and build a marketing function from zero. Full responsibility for strategic direction, all aspects of creativity and practical delivery.
Key elements: brand development / strategy and planning / creative direction / advertising / PR and media relations / copywriting / print / web and e-commerce / research
(Aug 2002 to Apr 2005)
Marketing Communications Manager
Vaillant Group, Kent, UKDevising and implementing campaigns to further enhance a premium brand, developing lifestyle elements, consumer marketing and support to channel partners.
Key elements: advertising (including TV) / brand development / creativity / art direction / print / copywriting / PR and media relations / event management / web
(Jul 1999 to Aug 2002)
International Marketing Coordinator
Council on International Educational Exchange, London, UKDeveloping, rolling-out and marketing corporate services and harmonising branding and communications for all products sold through a world-wide external vendor network.
Key elements: branding and identity / print / web / product development / CRM / PR
Education
(Jan 2008 to Dec 2008)
University of Antwerp
Dutch as a foreign language, intensive course.
(Sep 1997 to Jul 1999)
King's College London
English Law and French Law Diploma
Categories & Skills
Marketing/Advertising/PR
Categories
- Advertising
- Campaign Management
- Design
- Events
- Languages
- Market Research
- Marketing
- Print/Production
- Product Management
- Public Relations
Skills
- Above The Line
- Acquisition Marketing (Marketing)
- Advertisement (Design)
- Affiliate Marketing (Marketing)
- Affinity Marketing (Marketing)
- Alliance Marketing (Marketing)
- Artwork Production (Marketing)
- B2B
- B2C
- Below The Line
- Blogging (Public Relations - Web PR)
- Brand Management (Public Relations - Corporate Communications)
- Branding & Brand Management (Marketing)
- Briefings (Events)
- Brochures
- Campaign Analysis (Campaign Management)
- Campaign Evaluation (Campaign Management)
- Campaign Implementation (Campaign Management)
- Case Studies (Public Relations - Copywriting)
- Charity/Not for Profit (Marketing)
- Competition Placement (Public Relations)
- Conferences (Public Relations - Event Management)
- Consultancy (Public Relations)
- Contingency Implementation (Public Relations - Crisis Management)
- Contingency Planning (Public Relations - Crisis Management)
- Copywriting (Public Relations - Newsletters/In-house Journals)
- Copywriting (Public Relations - Publications)
- Copywriting (Public Relations)
- Copywriting
- Corporate Communications (Public Relations)
- Crisis Management (Public Relations)
- Customer Magazines (Public Relations - Publications)
- Database Analysis (Market Research)
- Database Management (Marketing)
- Database Management (Public Relations)
- Database Segmentation
- Desktop Publishing (Design)
- Dutch (Languages)
- e-Brochures (Public Relations - Web PR)
- Editing
- Editorial Planning (Public Relations - Newsletters/In-house Journals)
- Editorial Supplements (Public Relations - Publications)
- e-Marketing (Marketing)
- English (Languages)
- Event Management (Public Relations)
- Excel (Microsoft)
- Exhibitions (Events)
- Exhibitions & Conferences (Marketing)
- External Communications
- Features (Public Relations - Copywriting)
- French (Languages)
- German (Languages)
- Internal Communications (Public Relations)
- Internal Communications
- Investor Relations (Public Relations - Corporate Communications)
- Knowledge Management (Market Research)
- Market Research (Market Research)
- Marketing Research (Public Relations)
- Media Buying
- Media Planning
- Merchandising
- Microsoft
- New Product Development (Product Management)
- New Product Release (Product Management)
- Newsletters/In-house Journals (Public Relations)
- Off Line (Design)
- On Line (Design)
- Outlook (Microsoft)
- Perception Research (Public Relations - Marketing Research)
- Point of Sale Material
- Posters (Design)
- PowerPoint (Microsoft)
- PR Fulfilment (Public Relations)
- PR Measurement (Public Relations)
- PR Strategy Development (Public Relations - Consultancy)
- PR Strategy Implementation (Public Relations - Consultancy)
- Presentation Delivery
- Presentation Preparation
- Press Conferences (Public Relations - Event Management)
- Press Releases (Public Relations - Copywriting)
- Product Launches (Public Relations - Event Management)
- Production Liaison (Public Relations - Newsletters/In-house Journals)
- Promotional Material (Design)
- Promotions
- Proof Reading
- Publications (Public Relations)
- Publications
- Publicity Material (Public Relations - Copywriting)
- Qualitative Analysis (Market Research)
- Quantitative Analysis (Market Research)
- Reputation Management (Public Relations - Corporate Communications)
- Retention Marketing (Marketing)
- Scripts (Public Relations - Copywriting)
- Seminars (Events)
- Seminars (Public Relations - Event Management)
- Slides
- Speeches (Public Relations - Copywriting)
- Sponsorship
- Staff Communications (Public Relations - Internal Communications)
- Stakeholder Relations (Public Relations - Corporate Communications)
- Strategy Development
- Survey Reports (Public Relations - Copywriting)
- TV (Advertising)
- Web PR (Public Relations)
- Word (Microsoft)

