Seller 255832 - Midlands, UK
| Rating: |
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| Hourly Rate: | £30.00 | |
| Available From: | Now | |
| Overview: | Senior marketing manager with 10+ years through the line experience in B2B and B2B. Proven track record managing all manner of campaigns including DM, catalogues, DRTV, press and outdoor. | |
CV
| I have worked in retail, manufacturing, home shopping/e-tailing and for service providers. My recent experience has been strongly biased towards above the line (TV) and DM/catalogues and I particularly enjoy working in sales driven cultures. **KEY SKILLS** Campaign management: Strategic planning, TV, DM, home shopping, radio, outdoor, press, media buying, on line advertising, campaign analysis, creative concepts, commercially driven PR. Production of collateral: Large volume catalogues, multiple language versions of corporate literature, POS. Management skills: Recruitment, establishment and supervision of teams, budget setting and control, pitch process and agency selection and management. Personal attributes: Mature manager (thirty something!), gravitas, diplomacy. **POSITIONS HELD** Present Freelancing in B2B and consumer Interim EU Commercial Marketing Manager Amtico International Ltd Jan 07 – June 07 Interim Head of Campaigns Computeach International Ltd March 06 – Dec 06 Interim Marketing Manager Boysstuff Ltd Jan 05 – Dec 05 Interim Head of Marketing The Public June 04 – Dec 04 Marketing Manager Phones 4u Jan 02 – Feb 04 Marketing Communications Manager The Riverside Group Oct 98 – Dec 01 |
Professional Qualifications
| First Class Honours Degree in Consumer Studies DipM |
Categories & Skills
Marketing/Advertising/PR
Categories
- Advertising
- Campaign Management
- Market Research
- Marketing
- Print/Production
- Product Management
- Public Relations
Skills
- Above The Line
- Annual Reports (Copywriting)
- B2B
- B2C
- Below The Line
- Brand Management (Corporate Communications)
- Brochures
- Case Studies (Copywriting)
- Competition Placement (Public Relations)
- Conferences (Event Management)
- Consultancy (Public Relations)
- Copywriting (Publications)
- Copywriting (Public Relations)
- Copywriting
- Corporate Communications (Public Relations)
- Customer Magazines (Publications)
- Database Analysis (Market Research)
- e-Brochures (Web PR)
- Editorial Supplements (Publications)
- Event Management (Public Relations)
- External Communications
- Feature Negotiation (Media Relations)
- Feature Placement (Media Relations)
- Features (Copywriting)
- Internal Communications
- Investor Relations (Corporate Communications)
- Knowledge Management (Market Research)
- Market Research (Market Research)
- Media Buying
- Media Planning
- Media Relations (Public Relations)
- Media Training (Media Relations)
- Merchandising
- New Product Release (Product Management)
- Point of Sale Material
- PR Fulfilment (Public Relations)
- PR Measurement (Public Relations)
- PR Strategy Development (Consultancy)
- PR Strategy Implementation (Consultancy)
- Presentation Delivery
- Presentation Preparation
- Press Conferences (Event Management)
- Press Enquiries (Media Relations)
- Press Releases (Copywriting)
- Press Releases (Media Relations)
- Product Launches (Event Management)
- Promotions
- Publications (Public Relations)
- Publicity Material (Copywriting)
- Qualitative Analysis (Market Research)
- Quantitative Analysis (Market Research)
- Reputation Management (Corporate Communications)
- Scripts (Copywriting)
- Seminars (Event Management)
- Sponsorship
- Stakeholder Relations (Corporate Communications)
- Strategy Development
- TV (Advertising)
- Web PR (Public Relations)

