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HomeMarketing Manager
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Marketing Manager - Sheffield, Yorkshire, UK

Experienced marketing practitioner possessing excellent writing and account management skills. Vivacious personality that thrives on a challenge and adds real value to every project worked on.

Rating:Unrated (New)
Hourly Rate:£26.67
Available From:Now
Seller ID: 250140
: Hourly rate shown includes a discount of 20% for registered charities.

[ Top | CV | Skills ]

CV

Having been agency based for the last seven years I have a broad experience on a range of clients from construction companies and housewares retailers, to food manufacturers and a world leading aerospace business.

I have left my most recent agency due to my relocation from Nottingham to Sheffield, however my previous employer has offered me several days a month freelance work as they are so keen to keep me on a key account.

My main skills and interests developed at agencies in the East Midlands are:
• Marketing – Strategy development and implementation using a broad range of tactics
• Copy writing – For brochures, newsletters, reports, magazines, websites, promotional material, packaging
• Design - Competent at taking client briefs and ensuring that these are conveyed to the design team in such a way that client receives appropriate creative work that exceeds expectations
• Digital - Successful at winning contracts to develop websites for a variety of businesses; writing site maps, creative briefs and copy for each. Experience in optimising websites for search engines and generating positive coverage on relevant blogs, portals and social networking sites. Skilled at writing, adding, editing and managing website content using open source platforms Zen Cart and Drupal, and possessing basic html coding knowledge
• PR - Vast experience at successfully promoting varied companies and their products or services to both consumer and business markets using a variety of tactics. Recent successes have included launching a luxury luggage brand in the UK with press coverage achieved in Time magazine, Vogue, Tatler and the Sunday Telegraph, amongst others
• Advertising – Forming a seamless link between client and creatives, ensuring that key messages are identified and identifiable in the final execution whilst also providing copy writing and image sourcing services
• Branding – Consulting with clients and researching their needs to create powerful brands
• Event management – Creating real value from live events including exhibitions, trade shows, product launches, club nights, press events


Employment History

(Feb 2006 & ongoing)

Marketing Manager

Derby

Responsibility for management of several major clients and for the implementation of marketing strategies for each, including Holgran (part of the Premier Foods Group), Uppercase (new luxury luggage brand) and Rolls-Royce


(Jan 2005 to Feb 2006)

Account Manger

Leicester

Responsible for all marketing activity on various consumer and business to business accounts, developing good account management skills

Took a pro-active role in new business development for the company

Trained Graduate to Account Executive level, building personal delegation and coaching skills

Advanced existing skills in copy writing for websites, carrying out market research, running national promotions, media buying and briefing design agencies for advertising, packaging and promotional activity

Professional Qualifications

I regularly attend workshops and training sessions to ensure my skills and knowledge are up to date. Recent courses have included:
May 2007 Advanced Search Engine Optimisation
March 2007 Market Strategies that unlock rapid sales growth
March 2007 How you double your sales from brochures, adverts, direct mail and web pages
March 2007 Web Words - Blogging, Online Press Releases
March 2007 What's New in Online Marketing
March 2007 Advanced Marketing: Web 2.0 & Your Business

Education

(Sep 1999 to Jun 2002)

Chilwell and Clarendon Colleges

A level Business Studies
CIM Certificate - completed modules:
Customers Communications
Marketing Fundamentals
Marketing in Practice


(Sep 1997 to Jun 1999)

Northgate Sixth Form

A Levels: English Literature, Art & Design, Performing Arts
AS Level: Media Studies
GCSE: General Studies

[ Top | CV | Skills ]

Categories & Skills

Administration Support

Categories

Skills


IT & Internet

Categories

Skills


Marketing/Advertising/PR

Categories

Skills


Media & Creative

Categories

Skills


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