CV

OBJECTIVE Freelance Sales, Marketing & Research Position
PROFILE
* Well-organized, reliable, versatile manager, with a wide background in industry and commerce.
* Accustomed to working to tight budgets and timescales in a pressured environment.
* An energetic self motivated achiever, possessing a good sense of humor and proven ability to develop and motivate others.
* Ability to communicate at all levels to ensure that good teamwork will always achieve its goals.
*Experienced Market Researcher both online, face to face and over the telephone
* Experienced e.commerce marketer, working within the new technology market sector
* An all round Marketer with experience in all areas of the marketing mix, from initial concept through to product/service launch
EXPERIENCE
FREELANCE SALES & MARKETING CONSULTANCY PROJECTS 1997 TO DATE
* Market Research both online, face to face and telephone
* Build up new client base whilst maintaining existing client base.
* Work with clients/potential clients to set up and implement their specific Marketing and Market Research plans and budgets.
* Sales & Marketing Literature, PowerPoint presentations etc…
* Conference Organization and set up
* Business Plan set up & implementation
*Telemarketing/Telesales training
*Setting up of e.commerce strategy and implementation plans for a variety of clients within the e.commerce new technology sector. This included the following activities: -
- Auditing current web presence and back office administration and contact management
- Writing technical spec from a user perspective for both the front end web site and back office
- ISP auditing, sourcing and selection
- Company and product branding both trademark, domain names and logo
- Company literature redesign in line with web site launch
- Complete specification for the back office contact management systems
- Staffing assessment and requirements in line with the launch and maintenance of the complete e.commerce solution
- Sales and marketing – the full marketing mix, including e.commerce
- Setting up strategic alliances with key companies including banks, stock market i.e. NASDAQ, national news i.e. FT, Red Herring etc… lifestyle product and service providers
- Training requirements
- PR sourcing and liaison with industry specific PR specialists

Education