General management of bar and bar staff.
Liaising with customers to provide a a friendly, warm and professional environment.
Handling training sessions for bar staff in mixology and cocktail presentation.
Stock taking, ordering, staff meetings and other general managerial duties.
Responsible for advising top management on how to improve bars & club.
Responsible for development of new cocktails.
Design of promotional and POS material including invites, menus, vouchers, emails, etc.
Responsible for improvement of interior aesthetics.

Started and ran own successful event management company in Cairo, Egypt,
closely affiliated to Wildfire Inc.
Successfully coordinated world-standard events featuring some of the world’s
most well-known International DJs and artists.
Set a new precedent for live entertainment in Egypt.
Managed one of Egypt’s largest dance venues for the summer season, providing
entertainment that has never been achieved in the country previously.
Liaised with sponsors to gain maximum exposure for clients and the venue.
Handled all marketing, design (including club design and identity) and campaign
work in-house through Wildfire Inc

Started and ran own successful graphic design company (Wildfire Inc.) in Cairo,
Egypt. Clients included: UNDP, McDonalds, KFC, Nile City Investments, Arabica
Cafe, Trianon Danish Bakery, Nile FM, Mazzika TV, World Bank, Vodafone
Ran a team of eighteen employees working in the fields of: web design, package
& retail design, CID, copy writing, editorial & printing.
Liaised with print houses to produce print material of the highest International
standards, implementing our own quality control.

Worked as part of a close-knit team, coordinating monthly articles, writing,
editing and presiding over design and layout of magazine.
Developed first-class IT & design skills including Microsoft Word, Excel,
Quark, Adobe InDesign, Adobe Photoshop & Illustrator, Macromedia Flash,
Dreamweaver & Fireworks.
Liaised with the print house to produce a clean, well-written, well layed-out
monthly publication.